Mixed Links: News and Tips for Nonprofit Marketers – August 4, 2023

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Let's kick off a new month with the most helpful articles, posts, and tips for nonprofit marketers. This week we have some generational stats including how to recruit Gen Z employees, tips for A/B testing, cracking social media algorithms, Google Analytics 4, and more. It's time for Mixed Links… Here is a Beginner’s Guide […]

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Published at Fri, 04 Aug 2023 16:52:08 -0500

Curating Content Versus Stealing It

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There is a lot of confusion when it comes to curating content versus stealing it. I will talk more about the right ways to curate content in my brand new webinar Sharing Is Caring: How to Curate Content to Engage Followers (and Save You a Ton of Time). Curating content – or gathering resources […]

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Published at Thu, 03 Aug 2023 11:42:13 -0500

{articles|100|campaign}Visitor or Attendance Goals Must Be Shared Between Marketing and Programs

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If you are a communication pro working at a museum, a performing arts center, a discovery center, or any other facility that relies on ticket sales or folks coming through the door, you are probably wondering what your marketing goals should be. Should they include attendance or ticket sales revenue? Yes, of course, because […]

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Published at Tue, 01 Aug 2023 11:27:50 -0500